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While most web based healthcare studies go back to the same respondent panels again and again, we at RAIM recruit healthcare professionals by telephone to participate in the study:
- thereby the samples are fresher
- the respondents are not "market research junkies"
- we make a personal request for the healthcare professional to participate
- we can recruit to specific screening requests, thereby offering a more flexible service
- where the questionnaire allows us, we can complete an interview by phone using the existing CAWI platform. This is sometimes a preferred method for short surveys, or when non-computer savvy respondents need to be included in the sample frame